Atlanta, June 6th, 2016:
YuppTV, the world’s largest Over-The-Top (OTT) provider for South Asian
content, has announced its tie-up with Future Today Inc. As part of the
move, YuppTV will showcase Future Today’s Kids (Happykids) and Cookery
(ifood.tv) related content to global users on its YuppTV Bazaar
platform.
iFood TV is a multi-platform video channel for food and cooking content.
Apart from having the largest library of cooking videos, it is also the
most-trafficked site in the food-video space. Happykids is a
multi-platform video channel that entertains and educates kids of all
ages with music, stories and activity guides.
Speaking on the partnership, Udaynandan Reddy, Founder & CEO, YuppTV, commented, “YuppTV
Bazaar was launched as the perfect destination for today’s digital
viewership to consume the most curated, high-quality video content in
their preferred genre. Following the association, we would be
introducing culinary and kids’ entertainment content on our platform. We
are confident that the new additions will further entertain and indulge
our users.”
Echoing the same thought, Vikrant Mathur, Co-Founder Future Today said,
“We are excited to be partnering with YuppTV to make our premium
content available on their platform. With our content now available on
YuppTV Bazaar, YuppTV users will not only be able to view the recipes,
preparation techniques and how-to guides for their favorite cuisines,
anytime, anywhere, but also keep their kids happily entertained while
they are cooking,” commented.
YuppTV Bazaar is a novel initiative from YuppTV, which serves as a
digital marketplace for premium video content creators to upload, share
and monetize their creations. The platform curates and hosts
high-quality video content across various genres such as Education,
Short Films, Web Series, and Trailers etc. The iFood TV content can be
viewed through the YuppTV app on Smart TVs, smart phones, tablets &
PCs.
About YuppTV
YuppTV is one of the world’s largest internet-based TV and On-demand
service provider for South Asian content, offering more than 200+ TV
channels, 5000+ Movies and 100+ TV Shows in 12 languages.
YuppTV has 25000 hours of entertainment content catalogued in its
library, while nearly 2500 hours of new on-demand content is added to
the YuppTV platform every day. YuppTV offers Live TV and Catch-Up TV
technology. YuppTV has its presence in more than 50 countries. It has
recently launched YuppFlix, a movie on demand streaming service for
Expat Market and YuppTV Bazaar an online marketplace for the premium
content curator. YuppTV is currently ranked #1 Internet Pay TV platform
for Indians living abroad and also the largest Internet TV platform from
premium content availability in India. YuppTV is the most downloaded
Indian SmartTV app and it also boasts of 8 million mobile downloads with
4.0 user rating.
For more information: http://www.yupptv.com/
About Future Today
Future Today Inc. is a video technology and distribution company that
helps video content creators distribute and monetize their content on
the Web, Mobile and Connected TV platforms. Future Today’s cloud-based
solution powers over 1,000 apps on platforms such as Roku, Now TV,
Amazon Fire TV, Apple TV, Sony Smart TV and other OTT devices. Future
Today’s platform is free to use, and there is no cost for content
creators to use either the platform or the services that Future Today
provides, ever. Future Today currently works with over 500 Content
Companies, including some of the biggest YouTube channels as well as
traditional media companies syndicating content to broadcast networks.
For more information, please visit www.futuretodayinc.com
